Fresh Beans and Storage Tips
There are many components to consider when choosing a coffee to brew at home, and using the information on the coffee bags from the grocery stores or your local coffee shop is a great place to start.
The moment freshly roasted coffee departs from the roasting facility, the quality clock starts ticking. Many roasters include a “roasted on” or “use by” date on their bags, and we recommend using coffee roasted within the last 14 days for optimum flavor. We’ve also found that after 30 days there is a significant decline in overall quality.
Before purchasing, consider how often you brew coffee. We recommend buying only enough freshly roasted coffee to last for up to two weeks.
If you're brewing at home is limited to the weekends, you may only require 1 twelve-ounce bag every two weeks. If you're brewing every day two bags should be sufficient.
Coffee flavor and quality can degrade when exposed to air and sunlight. It's best to store whole bean coffee in a sealed bag or container, in a dark, dry space.
Coffee flavor and quality can degrade when exposed to both air and sunlight. It's best to keep whole bean coffee in a well-sealed bag or container, put away in a dark, dry space. Most coffee bags you find in grocery stores are designed with a one-way valve to allow the gas by-product formed during the roasting process to release from the bag. This does not allow any oxygen to enter.
It's important not to grind or freeze your coffee. The freezer's fluctuating temperature and added moisture affect the oils and cell structure of the coffee and may negatively impact the taste.